How to Build a LinkedIn Profile That Turns Heads

How to Build a LinkedIn Profile That Turns Heads How to Build a LinkedIn Profile That Turns Heads According to an article from U.S. News World Report, 94 percent of recruiters are searching for candidates on LinkedIn. Ifthey happen to stumble across your profile, will they chuckle and keep moving, orwill theywant to speak with you about their next job opening?I think you know the answer.So, Ive put together a few quick tips that you can implement right away to help yougrab recruitersattentions and create more career opportunities for yourself.1. Do Not Use Your Last Job Title as Your HeadlineThis screams B-O-R-I-N-G and does absolutely nothing for your brand. Instead, use the keywords you want to be most associated withand talk about the value you bring. Here are a few examplesThis is for a ausverkauf professional in the food commodities industry Sales Director ? Specialty Food Expert ? Account Manager diversifying product lines to open new revenue streamsHeres one for a project manager Project, Process and Change Management Guru Out of the box leadership that drives teams to successAnd heres mine Do you hate your job? Lets regain control of your career Resume Expert ? LinkedIn Strategist ? Branding ConsultantAll the examples uses keywords, but they also clearly articulate the value being offered to recruiters.Another point about the headline dont positionyourself as seeking new opportunities or open to new positions. This comes off a bit desperate, and it wastes valuable LinkedIn real estate.Bonus tip Add a few icons here and there to give your profile some pizzazz and break up the words.2. Do Not Copy and Paste Your Resume in the Summary SectionLinkedIn is a professional site, yes however, it is notjust a billboard for your resume. Its a chance to show some more personality and say things you really wouldnt address in yourresume. Take this opportunity to again use keywords, articulate your value, and show off your personality.Listen, people hire peop le. Theres no need to be so formal on LinkedIn Talk about yourself in the first person, tell a story about your career path, talk about why you do what you do (your passions, your inspiration), highlight some professional achievements that youre proud of you get my drift?3. Upload a PictureYour profile is seven times more likely to be viewed if you have a profile picture. I know for me, when I get connection requests from folks with no picture, Im wary about who they are and wonder if they are real.Get over your self-consciousness, people Get dressed, smile, and pose. A good profile pic is a simple headshot with professional clothes and a warm smile. Also, make sure you are looking directly at the camera you come off more trustworthy that way.Dont use a picture of you and your wife or kid. Again, this is a professional site. Although family is important, its not really a point of interest on LinkedIn save that for Facebook.4. Make Sure Your Profile Is Complete or, according to L inkedIn, at All-Star status. They dont tell you this, but here are the requirements for an All-Star profile (you didnt hear this from me)Your industry and locationCurrent position (with a description)Two past positionsYour educationYour skills (minimum of 3)A profile photoAt least 50 connectionsGet to work building the kind of profile that will finally get you noticed on LinkedInBy the way, I do LinkedIn webinars periodically. Just hop onto my online community email list for upcoming dates